Wilmslow, Cheshire (PRWEB UK) 8 November 2012
Sales training and sales recruitment experts Pareto will welcome business leaders and experts from across the marketplace to join the debate as part of their forthcoming sales webinar on Monday 26th November. Partnering with Ben Turner of the ISMM, the webinar is set to explore the changing face of the sales profession as sales people evolve past the ‘sharp practices’ that have traditionally characterised the industry and towards a consultative, value-adding approach to selling.
This free event represents the first of a series of proposed webinars to be hosted by the Pareto Sales Society, and will offer the unique opportunity for the UK business marketplace to discuss and debate long-term strategy for developing, growing and retaining the sharpest sales superstars of the future, ultimately shaping the modern-day sales industry and profession.
The ‘Sharp Practices’ webinar is proud to present host John Holton, Pareto Client Services Director, who brings over 25 years of experience at both senior executive and operational level in supporting organisations in driving progressive sales performance through talent identification, measurement and sales training. John will reflect on the evolution of the sales profession, and the progressive need to move past sharp sales practices that have traditionally tarnished the reputation of the industry, before exploring the vision for professionalization and benchmarked standards of excellence within sales: and how UK business can create a culture for sales success.
“The UK is finally emerging from the double-dip recession that has grappled the economy, and a growing trend towards organic growth now forms the growth strategy for many. There now lies ahead a considerable task for business to instrument this period of change,” explains Pareto Client Services Director, John Holton.
“The development of a strong and skilled sales force should form the foundation for future growth. However, we need to ensure our future sales force can meet the increasing challenges of a rapidly evolving world. Recognising, developing and retaining sharp sales talent, and challenging the stereotypes that have characterised the industry to professionalise sales, will be the answer.”
John is joined by Ben Turner, Director of Sales for the Institute of Sales and Marketing Management and Managing Director of sales publication TheSalesPro.co.uk. With experience managing and directing sales forces across a vast range of industries, Ben currently advises organisations at both national and international level on creating world class sales organisations. Ben will share his expertise in sales development and professionalization, including the use of sales accreditation and benchmarking, as part of the drive towards a sharper sales force for the future.
Pareto welcomes registration to attend ‘From Sharp Practices to Sharp Talent: The Future of Sales’ by those with interest in the development of the sales industry. To find out more or register, please visit the webinar event page here, or contact Pareto for further information.
About Pareto Law:
Pareto Law is the UK’s biggest and most successful sales enhancement company: the authority on sales, no less, since 1995. Pareto brings companies the 20% of the sales team that makes 80% of the difference.
The Pareto Effect can be experienced in many ways and it can have a remarkable, measurable effect on your business. Pareto delivers this effect through four key elements – Sales Recruitment, Sales Training, Executive Recruitment and Accolade Sales Transformation, the assessment and accreditation service that delivers sales excellence.