These new tools could offer ecommerce sites a prime opportunity to be noticed, especially during the busy holiday season.
(PRWEB UK) 15 November 2012
Google have introduced multiple new tools to their Google Shopping experience, just in time for the holiday season.
The tools are designed to enhance the online shopping experience and allow customers to explore and compare products in greater detail.
Among the new tools is the choice to create shortlists and consolidate shopping research in one place, rather than bookmarks and documents filled with URLs. This will allow customers to keep track of products they like from Google Shopping and the web as well as view photos, prices and specifications side by side.
The tools will also show discounts and promotions on products customers are viewing as well as allowing them to read reviews from people they know. It will also supply visually similar results for more products and supply a ‘Google Trusted Store Logo’ on stores that ship quickly.
Ben Austin, Managing Director at SEO.org.uk, one of the UK’s leading SEO suppliers, has responded to the news with interest:
“These new tools could offer ecommerce sites a prime opportunity to be noticed, especially during the busy holiday season. These tools could help increase visibility and brand reputation, allowing small businesses to be noticed among bigger corporate brands. At SEO.org.uk we are always dedicated to keeping on top of new developments and how we can integrate them into the services we offer. Another method of visibility will be highly valuable to ecommerce businesses.”
SEO.org.uk is based in Chelmsford, Essex with the aim of bringing effective yet affordable online marketing services to companies from all industries and backgrounds. The company offers a huge range of services including search engine optimisation, Pay Per Click account management, social media marketing and reputation management.