(PRWEB UK) 18 November 2012
New organic superfruits soft drink brand BerryWhite® further cemented it’s ‘tastes good, does good’ positioning as it collected the much coveted Step Up Award at this year’s Global Angel Awards in London.
Recognising new individuals and businesses that commit to helping fulfil the charity’s 100% Promise, enabling every penny of public donations to go directly to the causes, Andrew Jennings, CEO & founder of BerryWhite®, took to the stage at the star studded ceremony to receive the award from charity founder Molly Bedingfield, mother of singers Natasha and Daniel.
Launched earlier this year, BerryWhite® offers a range of four distinctly original organic, non-carbonated drinks that provide great taste and added health benefits. Passionate about driving responsible purchasing behaviours, Jennings aligned with the charity Global Angels, an international charity, empowering disadvantaged children and communities around the world and pledged to make a donation for every bottle purchased or a minimum of 10% of their profits, whichever is greater.
Andrew Jennings comments: “It has always been my ambition to be very transparent and committed to a cause like Global Angels. Unlike other brands which make charity claims, the Global Angels charity is guaranteed to benefit from this brand association. It really is an honour to receive an award like this and I’m very much looking forward to continuing our relationship with this fantastic charity.”
The awards ceremony, which took place at The Brewery in London on Friday 9th November, climaxed in an Angels in Concert spectacular with Joss Stone and Friends, including sing-er/song writer and MBE Beverley Knight and English pop sensation known as “the barefoot pop princess of the 1960s” Sandie Shaw.
Each of the four BerryWhite® variants combine white tea with superfruits renowned for their high nutritional value and high anti-oxidant capacity. They contain no artificial preservatives, additives or added sugar.
BerryWhite® has already secured listings in Planet Organic and Ocado and is being distributed in Denmark, The Netherlands, Kuwait, Qatar and UAE.
Each bottle has an RRP of £1.69 or €1.99
For more information visit http://www.berrywhite.com
For more information on Global Angels International visit http://www.globalangels.org/angelawards