(PRWEB UK) 28 December 2012
Especially over the winter period, when days are darker and colder, pet owners across the country worry about their furry friends going missing.
In Peugeot’s latest TV commercial unveiled on Christmas Day, we are introduced to Gary who has lost his cat. The stylish new Peugeot 208 then appears on screen driven by a happy young couple. They don’t seem interested at all. But then again, why would they? After all, they don’t know Gary (or his cat).
The message being; ‘forget about things that don’t affect you’. Forget about all the extras that need looking into when buying a new car. Peugeot’s unique ‘Just Add Fuel®’ offer takes the hassle out of running a car, looking after the customer's insurance, servicing & warranty, road tax and roadside assistance for one fixed monthly payment.
The first TV ad spot was scheduled for Christmas Day 2012 – a time when anyone would dread their beloved pet going walk-about. To complement the TV advert, Peugeot installed a ‘Cat Cam’ to Gary’s cat to find out exactly what cats really get up to when going about their daily ‘cat business’.
The evidence is clear, not every cat is missing when they can’t be found at home; they simply go out for a stroll. Gary’s cat likes to climb, jump from wall to wall, hide under cars and seems very fond of some neighbourhood chickens, whom he visited a number of times over the week. Check out the ‘Cat Cam’.
If Gary’s Cat could talk he would probably say “I’m not actually missing, nobody worries about you when you go to the shops, I just want to go out and have a look around the neighbourhood!” The moral of the advert and the video clip is… don’t worry about Gary’s Cat he will be ok – sometimes in life you don’t need to worry about things, they look after themselves, just like buying a new Peugeot exclusively with the Just Add Fuel package.
The TV Ad can be viewed at Peugeot UK on the YouTube channel.
For further information about the ‘Just Add Fuel®’ offer, visit http://www.peugeot.co.uk
Notes to editors:
The Peugeot ‘Just Add Fuel®’ package provides drivers with a cost effective way to get behind the wheel of a new car. A single monthly payment covers all the major motoring costs;
comprehensive motor insurance, road fund licence, vehicle servicing, roadside assistance and warranty all in a three-year finance package with a fixed-price single monthly payment.
There is a wide choice of Peugeot products available with the ‘Just Add Fuel®’ offer:
For an average age (c40-year old) person living in a medium risk location:
For young drivers from 21-years living in a medium risk location:
For young drivers from 21-years living in a medium risk location with a smaller deposit requirement:
There is a Guaranteed Future Minimum Value - so the owner can pay that final amount to keep the vehicle, or return the vehicle and consider a new purchase.
Important note; Every one of the quotations above is for our unique ‘Just Add Fuel®’ package that includes the servicing, car tax, warranty, breakdown cover and even comprehensive insurance, all for one simple monthly amount over 3 years – a unique and comprehensive, inflation-proof, peace-of-mind all-inclusive pleasurable and cost-effective driving experience.
One key aspect is that the insurance for 3-years is price-protected (which no one else currently offers) so from a budgetary point-of-view – you know precisely where you stand for the next three-years!
A bespoke quote based on the individual circumstances of the driver is available from any Peugeot Dealer.
Andrew Didlick, Communications Director
T: +44 (0)2476 884309 / M: +44 (0) 7836 362859 / E: Andrew.didlick(at)peugeot(dot)com
Kevin Jones, Public Relations Manager
T: +44 (0)2476 884215 / M: +44 (0)7880 786596 / E: kevin.jones(at)peugeot(dot)com
Steven Fahey, Public Relations Manager
T: +44 (0)2476 884216 / M: +44 (0) 7748 704219 / E: steven.fahey(at)peugeot(dot)com
Craig Morrow, Press Fleet Coordinator
T: +44 (0)2476 884261 / M: +44 (0)7747 764745 / E: craig.morrow(at)peugeot(dot)com
Janet Brace, Press Office Coordinator
T: +44 (0)2476 884257 / M: +44 (0)7798 607896 / E: janet.brace(at)peugeot(dot)com
For high-resolution downloadable images of the Peugeot product range, information and news stories, log onto the Peugeot Press website: http://www.peugeotpress.co.uk (Newspress passwords apply)