Williams Commerce Client STV Pest Free Living Wins GIMA Award for Best Website
(PRWEB UK) 30 July 2013 -- Leicester-based Williams Commerce earlier this year successfully launched a new website for STV Pest Free Living, the UK’s leading supply of pest control products using their bespoke wCommerce platform, on http://www.stvpestcontrol.com/. At the recent GIMA awards held on the 18th July at the Queens Hotel in Leeds, STV’s consumer website created and powered by Williams Commerce won an award for Best Marketing Communications.
The Garden Industry Manufacturers Association (GIMA) with its memberships of over 100 companies whose annual retail turnover is nearing £1.5bn, the GIMA awards are recognised as the garden industry event of the year and the awards have come to represent a significant achievement for many businesses. Having your business critiqued by the highly experienced and influential judging panel is a worthwhile experience in itself, but winning an award can mean a tremendous boost for product sales, not to mention the impact such recognition can have internally on team motivation.
Williams Commerce has a significant trade record of building multi-million pound businesses online and in particular helping both retailers and wholesalers develop ecommerce sites which are integrated with stock control and financial management systems so that companies are able to build their brands online, showcase their business effectively and sell to consumers or trade customers 24 hours a day, 365 days of the year.
Robert Williams, MD at Web specialists Williams Commerce says, “We are delighted that STV’s website has won a GIMA award. STV came to us with a need to create a website that would showcase STV’s powerful brand portfolio and raise consumer’s awareness of their product range. The easy four click solution finder enables web visitors to choose their pest problem and the location, with the website then returning a number of recommended products. Web visitors are then offered the chance to locate their nearest retailer. It’s a win win, customers solve a problem and know where to buy the product and STV’s trade customers retail stores are promoted with their business featured through the key stockist functionality.”
The STV Pest Free Living’s website however goes far beyond this. Behind the scenes, approved trade customers can log in and place bulk orders directly into the STV B2B ecommerce website, along with accessing STV’s promotional and marketing resources. The website achieves a powerful combination of a genuine focus on consumer’s needs whilst offering extensive trade functionality.
Williams Commerce have a great deal of experience working with both retailers, wholesalers and manufacturers within the gardening sector. The Williams team also helped Mercia Garden Products establish their brand identity with a brochure style website for their timber products. The Commercial Director at Mercia Garden Products said they are a manufacturing company dealing in all timber garden buildings. The market in which Mercia deal in is highly competitive, meaning it is vital for our products and service to stand out from the crowd. To communicate our unique selling points to the buying public Williams Commerce designed and put together a brilliant corporate website for us which definitely puts us ahead of the game.
Williams Commerce Ltd was established by director Robert Williams, who formerly worked at Mars and Exxon Mobile – his ethos is to bring cutting edge technology and integration solutions to a wide range of businesses helping them reduce their cost to serve customers and increase their business efficiency through the use of powerful technical and marketing solutions.
For further information on Williams Commerce and their work with STV, feel free to visit http://www.williamscommerce.com/portfolio/stv-pest-control/, or contact Keri Williams on 0116 326 1116.
Tony Jones, House of Play, http://www.houseofplay.co.uk/, 01302 846876, [email protected]
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