In my 9 years as a personal trainer I’ve seen the industry evolve as fitness becomes more social… Fitness no longer lives in your overpriced 12-month contracted gym. Fitssi empowers people with their own network of fitness motivation. - Chris Sweeney
London, UK (PRWEB UK) 1 January 2016
A new year, Christmas Turkey is all but a distant memory now, it’s time to get serious, be faster, stronger, fitter and healthier. Man, who are we kidding?
A staggering 68% of brits make a New Year’s Resolution to get Fit but in truth, stats show over a third (37%) of prospective “get fitters” that sign up for a gym membership will quit by the end of Jan. As systematic fitness depression sinks in, solo workouts become mundane, muscles don’t grow fast enough leading to overwhelming demotivation.
Enter Fitssi - a new peer to peer social fitness app that connects users with a community of fitness fanatics- a one stop shop for fitness motivation. No longer the need to trawl your phonebook looking for fitness comrades. Fitssi delves deep to help users find on demand compatible fitness buddies based on location, intensity level and fitness preference. Here gym junkies cross paths with cyclists, crossfitters, yogis to name a few and opens the doors of unconventional training locations, making any city perfect workout playground. Studies at Stanford University found that just one phone call a week from a fitness partner can increase the amount a person will exercise by 78%. In addition with a workout buddy training is more fun and upto twice as effective than training alone. Fitssi is the brainchild of fitness expert Chris Sweeney and tech entrepreneur, Lee McPherson.
How does it work?
It’s easy, the app authenticates users through Facebook and opens with a short survey providing an immediate visual representation of fitness preferences. Users can then choose to either schedule their own prospective training sessions or discover local partner workouts, matches are made via an in app request to join a desired schedule. When a partner workout is confirmed, users can chat before they meet. Furthermore, synchronisation with Ical puts the slot in your IPhone’s calender meaning there is no excuse to be late. Fitssi encompasses an active fitness lifestyle within one app and includes a live feed of all users’ posts, ultimately a hub for motivation, entertainment and social discovery. Fitssi users can freely post photos of kale salads, double down dog poses and hottest training selfies.
The "Buddy up" Challenge
To start the year Fitssi is challenging users to Kickstart 2016 with a “buddy up” challenge, encouraging users to find 7 new training partners from the app and post a sweaty duo-selfie on the newsfeed to showcase the partner workouts. Simply schedule or participate in 7 training sessions throughout January, In Layman’s terms one new fitness buddy for everyday of the week. To support the journey, Fitssi will be incentivising users with a number of healthy goodies and rewards from partners such as Upbeat smoothies, Moral Fibre, Pulsin and Rude health.
“The challenge is a catalyst for exercise engagement and social interaction combined so it’s great way to start the new year” says Katie Wright – Associate Executive Partner at FCB Inferno. Further validation comes from close contacts with athletes, celebrities and well-known fitness professionals.
On a more serious note, locally Inactivity and obesity is on the rise with NHS spending £47bn a year on inactivity related illnesses. Almost 2/3 of the UK population do not meet the Worlds health organisations (WHO) guidelines. In a busy metropolitan area such as London the opportunities to find the time and place to fit a workout into a schedule can be quite difficult. Fitssi has a vision: A world of active, more sociable people, brought together by a passion of fitness, sport, and achieving a better self. To take on the Fitssi challenge download the IOS app from the appstore here: https://itunes.apple.com/gb/app/fitssi-the-social-fitness-app/id961928927?mt=8