"Let's make something amazing, it's time to grab 360 VR" by the neck, says the Marketing Director at London video start-up and disrupter, True Colours 360

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"It’s all about telling stories with new technology, and opening-up the VR opportunity to everyone. True Colours 360 to offer bespoke 360 VR content at no charge, helping brands to trial exciting ideas and measure the results without any fear," says Jamie Harding, Marketing Director, True Colours 360.

The opportunity to excite customers with 360 VR brand experiences that take them out of this world has never been greater.

The hyperbole around 360 VR is justified, results that show 360 VR content generates more website traffic and trounces traditional content on all metrics, are now well understood. But fear of the unknown, and the high price tag stuck on 360 VR production puts people off, says Harding.

"For months, big brands have said, '360 VR is exciting, but we don't have the budget right now,' or in other words, they don't want to spend a whole heap of cash on something new.

"True Colours simply listened, and then offered something that fits the bill. 360 VR is a big differentiator, and with True Colours 360 brands have an opportunity to explore the wonderful possibilities. At the end of the day, this is about being fun - and it's so important to make that connection with customers right now, who are bombarded with messages 24/7."

True Colours 360 offer bespoke 360 VR video production at no charge. Brands can then test the results to make an informed decision before investing.

"If they like it – great! They can choose to invest in the content when they're ready. If they don’t like it – a valuable lesson learned, and not a penny wasted,” says Harding.

This unique model gives brands an unprecedented opportunity to test 360 VR without any fear.

The team at True Colours 360 are proud to work with iconic brands to create superior 360 | Virtual Reality experiences, including Redefine International, Microsoft, Intu, The Foundling Museum, Maplin and Schulke.

Start your 360 VR journey here: https://www.truecoloursvideo.com/

About True Colours 360

Launched in south east London, True Colours 360 tell compelling stories in 360 Video and Virtual Reality.

A no nonsense content creation company, True Colours 360 create a bespoke 360 VR video for you at no charge.

Made from a team of marketers, storytellers and entrepreneurs, True Colours 360 strive to find better ways for brands to drive engagement.

Make something amazing at: https://www.truecoloursvideo.com/ | 020 88193122

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Jamie Harding

Jamie Harding
@truecoloursvid
since: 06/2016
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