Fitness Savvy Launch the UK's First Fitness Price Comparison Website

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Fitness Savvy is the very first website of its kind, allowing users to compare thousands of fitness products, watch demonstration videos and filter by fitness-specific attributes.

Fitness Savvy

Fitness Savvy

This is the first website of its kind - something that we firmly believe will make Fitness Savvy a household name in 2018

In the UK, consumers spend over £400 million per year on supplements, and nearly as much on fitness equipment for their home gyms. In this highly-charged, rapidly growing market, prices fluctuate daily as manufacturers and retailers battle to reign supreme and gain the upper hand.

But where does that leave the consumer? Confused, and in most cases, not getting anywhere near the best deals around. That said, it is surprising that in 2018 (two decades after the internet really took off) dedicated fitness enthusiasts (and newcomers, alike) find themselves in a world which lacks effective ways of shopping for essential fitness products and supplements.

Well, that’s about to change, thanks to a brand-new website – Fitness Savvy.

Spotting a gap in the market in January 2017, Fitness Savvy founder, Robin Young, got to work right away to fix this situation.

Listing thousands of fitness products, and with the ability to filter by nutritional content such as protein, carbs, and fat per serving, Fitness Savvy allows users to drill down into the finer details to find products best suited to their needs. The level of detail is so extreme that it allows filtering by macro ratios (the proportion of calories coming from fats, protein and carbs) and BCAA ratios, so even the most meticulous and experienced gym goer can discover exactly what they need to reach their training goals.

Products listed on the site include a range of embedded YouTube video reviews and taste tests, so users can discover what the product delivers and watch it in action before committing to a purchase.

In addition, the website includes the latest discount and voucher codes from the world’s biggest brands and retailers. So, rather than hopping between numerous websites to find reviews, articles, advice, and then the best price, customers now need only visit one place to research and make a choice, thanks to Fitness Savvy.

"By using a range of filters and comparison tools not available anywhere else on the internet, Fitness Savvy will help millions of consumers find the perfect supplements and fitness equipment products for them. This is the first website of its kind - something that we firmly believe will make Fitness Savvy a household name in 2018.”

Robin Young, CEO

As well as a huge range of supplements such as BCAAs and whey protein, Fitness Savvy caters for a wide variety of sports and fitness activities - from yoga and pilates through to bodybuilding and strength training, listing items such as power racks and dumbbell sets. Alongside the typical bread and butter sporting goods, you will discover diverse products such as table football, pool, outdoor bootcamp accessories and even high-level commercial gym equipment.

While developing the site, Robin was keen to ensure users could find everything they needed in one place. For this reason, the Fitness Education area was developed. Here, users will discover in-depth, scientifically researched articles on various health and fitness matters, including diet, nutrition, bodybuilding, weight loss & sports science. The articles help consumers understand how and why particular supplements work, how much they should take, and what to expect when taking them.

In addition, Fitness Savvy is producing useful tools such as their ground-breaking protein calculator. The calculator considers more information than other online calculators, and will – in most cases – suggest a lower level of protein intake requirement, helping consumers save further on their health and fitness purchases.

After visiting the site, users will probably ask themselves why this hasn’t been done before.

To celebrate its launch, Fitness Savvy is also giving away over £1,000 of supplements. Further details can be found on their Facebook page and website.

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If you would like more information about this topic, have questions, or would like to arrange an interview, please contact Robin Young.

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